Tell time with a mesmerizing mix of color play and theory in the Purple Blend Watch. As the transparent, colored discs revolve, the intersection of primary colors reveals the time. Aruliden’s work has been featured in MoMA exhibitions.
• Black IP stainless-steel case, leather band and Miyota Quartz movement.
• Aruliden, a design firm based in New York City, creates products that represent the brands they were born from and solve problems creatively.
• Working with MoMA Design Store came naturally to them, since they are big fans of MoMA and have had work featured in some of the Museum's exhibitions, including the 2011 MoMA exhibition "Talk to Me".
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