Here’s the thing about white boards: When you’re on a creative roll, they’re just not big enough to hold all your ideas. You want to be able to make broad gestures, draw arrows connecting seemingly disparate concepts and have the space to keep going. What you really need is an entire wall to write on, and that’s exactly what IdeaPaint gives you.
You just prep, prime and roll as you would with regular paint. It can be applied to any smooth surface, from drywall and plaster to desks and doors. It’s also free of lead, asbestos and formaldehyde and is guaranteed not to crack, yellow or peel for an astonishing 10 years—enough time to nurture any number of wild (and, ahem, lucrative) big ideas. So whether you want to work out the plot of a novel or are trying to develop new software code, IdeaPaint is your friend. We’re offering IdeaPaint in Cre-8, which is ideal for home use, and Pro, which is so durable that its guarantee has been extended to lifetime.
from Ashland, MA