When French-born Valérie Grandury was formulating her all-natural, organic, toxin free skincare products, she bucked every industry convention by insisting that each ingredient she used be as fresh as possible. A close friend questioned her 'audacity', but upon hearing the passion and rationale behind the line, ended up in business alongside her, and the company was named Odacité (audacité is French for audacity; the added ‘O’ represents the female symbol and organic life).
Aside from its unique name, what sets Odacité apart from other natural skincare lines on the market is its preservative-free formulations. Instead of adding potentially toxic preservatives to her products, Grandury makes each one to order with chemical-free botanicals and cold-pressed oils and gives it a “Freshiency” date—the window of time, generally about six months, during which the product will be most effective—to insure the product will maintain 100% of its antioxidants and vitamins.
To ensure absolute freshness (and peak stylishness), Odacité has created a mini refrigerator to keep your cosmetics at the ideal temperature for preserving the nutrients in between use. The luxurious fridge, which appeals directly to our inner diva, can be ordered by itself or stocked with 3 Odacité fresh skincare products: the Ultra Effective Eye Cream, which uses organic blue green algae and organic pomegranate extract to erase fine lines and combat puffiness, wrinkles and signs of fatigue; the Immortelle Refreshing Toner, which uses sea fennel, organic aloe vera, chamomile and rose water to stimulate cell growth and revitalize damaged tissue; and the Jojoba Beads Exfoliant, a gentle scrub made of natural jojoba wax and organic aloe vera juice that leaves skin smooth and glowing.