The optimal temperature for the human body is 37°C (98.6°F). When adults deviate from this, they can do something about it. Babies, on the other hand, are helpless. This realization was the impetus behind 37°, a line of temperature-regulating baby clothes. 37° uses a smart fabric—the same kind used by NASA in spacesuits—that maintains and regulates body heat by storing it in its fibers, then slowly releasing it when necessary. This means that babies get neither too warm nor too chilly, which translates into a better chance of them sleeping longer—basically, every parent’s most fervent desire.

37° keeps the looks of its clothes clean and neutral—there isn’t a pink bow or fluorescent cartoon character to be found on the sleepsack, pajamas (with removable booties) or blankets. Together with the sophisticated color scheme, and the soft and snuggly feel, you have the ultimate baby shower present.

 

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